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Aetna to subsidize Apple Watch for health monitoring

September 28, 2016

By Morgan Haefner 

Health insurer Aetna will subsidize Apple Watches for select large employers and individual policyholders during November’s open enrollment as a healthy living initiative.

The Hartford, Conn.-based insurer said it is the first major healthcare company to subsidize the Apple Watch. Aetna will also freely offer the watch to 50,000 of its employees who participate in the company’s wellness reimbursement program.

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